1. The death of the “like” button on Instagram.
2. Less emphasis on “vanity metrics
3. Video story content is king.
4. TikTok is disrupting the social video
5. Social media audience segmentation.
6. Personalized video marketing will become a thing
7. Social shopping seamlessly incorporated into social platforms.
8. Less public, more private interactions.
9. Audiences want meaningful connections
10. Authentic content key to social selling
11. Influencer marketing goes nano
The last decade has seen social media solidify into thriving, multifaceted communities where more than 3.2 billion people worldwide are active daily.
More than 90 percent of millennials regularly use at least one of these platforms, and more than 85 percent of Generation Zers learn about new products through social media. It’s not hard to see why nearly three-fourths of marketers believe social media is an effective part of their business. As we close this decade down, there’s no doubt that social media will play a growing role in our lives for the foreseeable future.
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Social media marketing offers your business a unique means to put your message out there
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